Equilibrium bids in sponsored search auctions: theory and evidence

Tilman Börgers, Ingemar Johansson Cox, Martin Pesendorfer, Vaclav Petricek

Publikation: Bidrag til tidsskrift › Tidsskriftartikel › Forskning › peer review

39 Citationer (Scopus)

Originalsprog	Engelsk
Tidsskrift	American Economic Journal. Microeconomics
Vol/bind	5
Udgave nummer	4
Sider (fra-til)	163-187
Antal sider	25
ISSN	1945-7669
DOI	https://doi.org/10.1257/mic.5.4.163
Status	Udgivet - 2013
Udgivet eksternt	Ja

Adgang til dokumentet

@article{e8c7d35bbb8f48909c9631f0c763fb2a,

title = "Equilibrium bids in sponsored search auctions: theory and evidence",

author = "Tilman B{\"o}rgers and Cox, {Ingemar Johansson} and Martin Pesendorfer and Vaclav Petricek",

year = "2013",

doi = "10.1257/mic.5.4.163",

language = "English",

volume = "5",

pages = "163--187",

journal = "American Economic Journal: Microeconomics",

issn = "1945-7669",

publisher = "American Economic Association",

number = "4",

}

TY - JOUR

T1 - Equilibrium bids in sponsored search auctions

T2 - theory and evidence

AU - Börgers, Tilman

AU - Cox, Ingemar Johansson

AU - Pesendorfer, Martin

AU - Petricek, Vaclav

PY - 2013

Y1 - 2013

U2 - 10.1257/mic.5.4.163

DO - 10.1257/mic.5.4.163

M3 - Journal article

VL - 5

SP - 163

EP - 187

JO - American Economic Journal: Microeconomics

JF - American Economic Journal: Microeconomics

SN - 1945-7669

IS - 4

ER -