Personal profile
Short presentation
I study social interaction and the practical use of objects and technologies in different settings and situations as they naturally unfold.
I have studied a variety of "dead" objects like papers, pencils, glasses, and other tools, but I am particularly interested in the use of computers, AI and new technologies such as video-mediated platforms, telepresence robots, smart glasses, and smart home speaker systems (e.g., Google Home). Across these settings and types of technologies, I am working on a theory for a more inclusive notion of agency and the distributed nature of action-construction and perception. This research also includes human-animal interaction and animal-plant interaction and other forms. I engage with these settings by simultaneously developing a new approach called post-praxeology, which seeks to combine ethnomethodology with process philosophy.
I am also engaged in a variety of practical research that involves classical communication disciplines such as PR, PA, branding, internal and external communication, leadership, strategy, vision, mission, and culture.
My research focuses on the semiotic and sensory resources human beings use to construct meaning in social interactions. I am interested in the underlying structures in the multimodal construction of norms and interactional order, which is embedded in an ecology of sign systems that includes not only talk but also a range of different displays made by the body and structures in the environment. I have particularly been interested in the senses and multisensory experiences, as I have led research projects studying the everyday lives of visually impaired people.
Methods
Conversation Analysis and multimodal interaction analysis
Videoetnography
Etnography and all sorts of qualitative methods
Ethnomethodology and breaching experiments
Participatory Innovation and design thinking processes
Process philosophy: Whitehead, Serres, Deleuze
My ongoing research projects:
Grief
Making Hybrid Senses
NewWorkTech
CV
2024- Full professor, NorS
2018-2024 Associate Professor, NorS
2014-2018 Assistant Professor, INSS
2013-2014 External lecture, INSS
2013- Senior Consultant and partner, Nextwork
2012-2013 Senior Consultant, Kommunikationsforum
2012-2013 Research assistant, INSS
2009-2012 Industrial PhD, INSS + Co-editor at Kommunikationsforum
2007-2009 Co-editor, Kommunikationsforum
Teaching
Teaching and supervision
I teach courses in Conversation Analysis, Identity, methods, communication theory and business communication.
I supervise theses within the broad spectrum of communication, branding, new trends, technology, conversation analysis, videoetnography, multimodality studies, business meetings and culture, innovation and creativity, leadership, service design and international business communication but also more theoretical projects with different philosophical perspectives.
Primary fields of research
I work broadly within communication theories, microsociological and linguistic theory as well as process philosophy. I have a broad knowledge of sociological and anthropological theory, the history of philosophy, and the theory of science. I typically work based on the following theories and methods:
- Conversation Analysis with special focus on recent multimodality and semiotics, etc. focus on body and use of things. See, for example, the book: Multimodal Interaction Analysis with Videoethnographic data collection.
- Involving theories for innovation, co-creation and communication strategy.
- Network theory with special focus on Latour and ANT
- Video ethnography and visual anthropology
- Theories about technology, e.g. STS, HCI / HRI
- Ethnomethodology
- Process philosophy
My research object is situations (what happens) approached from a social, practice and interaction analytical approach.
My research question is always: how does this happen?
Over several years, I have had projects dealing with how the blind and partially sighted can get help from new technology.
My fundamental interest is how people and things are connected and disconnected through activities.
Keywords
- Faculty of Humanities
- innovation
- communication
- etnography
- qualitative analysis
Collaborations and top research areas from the last five years
Research output
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An ethnomethodological approach to the study of impairment. The case of people with visual impairment in social interaction
Due, B. L. & Rasmussen, G., 2024, In: Journal of Interactional Research in Communication Disorders. 15, 3, p. 147-160Research output: Contribution to journal › Journal article › Research › peer-review
2 Citations (Scopus) -
Computer vision in situ: A ‘video-based contextual inquiry’ with blind people shopping using smart glasses
Due, B. L., 2025, In: Journal of Interactional Research in Communication Disorders. 15, 3, p. 161-194Research output: Contribution to journal › Journal article › Research › peer-review
Open AccessFile7 Downloads (Pure) -
An EM misreading of Deleuze: Towards Post-praxiology?
Due, B. L., 2024.Research output: Contribution to conference › Conference abstract for conference › Research
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(Computer) Vision in Action: Comparing Remote Sighted Assistance and a Multimodal Voice Agent in Inspection Sequences
Rudaz, D. D. J. C., Carreras, B., Merlino, S., Due, B. L. & Brown, B. A., 2026, CHI '26: Proceedings of the 2026 CHI Conference on Human Factors in Computing Systems. Association for Computing Machinery, p. 1-21Research output: Chapter in Book/Report/Conference proceeding › Article in proceedings › Research › peer-review
Open AccessFile4 Downloads (Pure) -
Dis-abilità intellettive e uso delle tecnologie: riflessioni dall’analisi di interazioni comunicative in contesti di tipo professionale. Intellectual dis-abilities and the use of technology: reflections from the analysis of communicative interactions in professional contexts.
Merlino, S., Due, B. L. & Carreras, B., 12 Feb 2026.Research output: Contribution to conference › Conference abstract for conference › Research › peer-review
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Garden of Grief: Practice-Based Grief Communities for Men 50+ in Cemetery Environments
Fogh, J. & Due, B. L., 2026.Research output: Contribution to conference › Conference abstract for conference › Research › peer-review
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Kirkegården: den glemte kommunikative arena
Fogh, J. & Due, B. L., 2026, In: Copenhagen Review of Communication.Research output: Contribution to journal › Journal article › Communication
Open Access -
Two conditions of possibility for artificial ‘guides’: From detached descriptions to timely resources for action
Rudaz, D., Carreras, B., Merlino, S., Wester, C. J., Due, B. L. & Brown, B. A., 2026, Technology use and social interaction: New interactive practices, new data and methods: BOOK OF ABSTRACTS. Institut für Deutsche Sprache, p. 33-34Research output: Chapter in Book/Report/Conference proceeding › Conference abstract in proceedings › Research
Open AccessFile4 Downloads (Pure)
Activities
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Professortiltrædelsesforelæsning
Due, B. L. (Other)
28 Mar 2025Activity: Presentations, memberships and other activity types › Lecture and oral contribution
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Roundtable conversation with dr. Professor Hartmut Rosa and dr. Professor Monique Scheer
Due, B. L. (Participant)
19 Feb 2025Activity: Participating in an event - types › Participation in workshop, seminar, course
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How visually impaired people distribute sight with computer vision tech
Due, B. L. (Other)
2025Activity: Presentations, memberships and other activity types › Lecture and oral contribution
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Dit verdenssyn bestemmer din forståelse af AI
Due, B. L. (Other)
2025Activity: Presentations, memberships and other activity types › Lecture and oral contribution
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Mobsin XII
Due, B. L. (Participant)
2025Activity: Participating in an event - types › Organisation of and participation in conference
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7th Nordic STS - STS in and out of the Laboratory
Tanferri, M. (Organizer), Estupiñán, C. (Organizer) & Due, B. L. (Organizer)
2025Activity: Participating in an event - types › Organisation of and participation in conference
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ON LEBENSWELT PAIRS AND PRESENTING ETHNOMETHODOLOGICAL STUDIES
Due, B. L. (Participant)
2024Activity: Participating in an event - types › Participation in workshop, seminar, course
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AI og kompetencer på det fremtidige arbejdsmarked
Due, B. L. (Other)
24 Aug 2023Activity: Presentations, memberships and other activity types › Lecture and oral contribution
Press/Media
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Blinde Vinkler #3 - Tech der lader de blinde se
16/03/2021
1 Media contribution
Press/Media: Press / Media
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Kommunikation i en digital tidsalder: Hvad tager vi med os, og hvad ryger i svinget?
23/02/2021
1 Media contribution
Press/Media: Press / Media
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Interview: 2021 - En ny kommunikationsbane at spille på
01/02/2021
1 Media contribution
Press/Media: Press / Media
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Modtager 5.1 mio kr. plus 300.000 kr.
19/11/2019 → 21/01/2020
2 Media contributions
Press/Media: Press / Media
Prizes
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Kommunikation og Sprogs Ph.d.- pris 2016
Due, B. L. (Recipient), 14 Nov 2016
Prize: Prizes, scholarships, distinctions
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John Urry Memorial Article Prize 2023.
Due, B. L. (Recipient), 2024
Prize: Prizes, scholarships, distinctions