The influence of product familiarity on situational appropriateness: An investigation across three product categories

Davide Giacalone, Sara Roust Jæger

Research output: Contribution to conferencePosterResearch

Original languageEnglish
Publication date2014
Publication statusPublished - 2014
EventEuroSense 2014: A Sense of Life: 6th European Conference on Sensory & Consumer Research - Copenhagen, Denmark
Duration: 7 Sep 201410 Sep 2014

Conference

ConferenceEuroSense 2014: A Sense of Life
Country/TerritoryDenmark
CityCopenhagen
Period07/09/201410/09/2014

Bibliographical note

Poster P139

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